WATT PoultryUSA - December 2017 - 43
Read more online: How ag industry can use
social media to reach consumers, www.
think this trend is distinct in millennials; I think it crosses all generations, and people are comfortable with it now," McGrath said.
can come out with and then really making that available for the
retailer to put on their social media sites, the more we can teach
our consumers," Antolock said.
Regardless of which product the
market is informing the customer
about, it's important to get that
consumer factual information. ■
Tending to social media
McGrath can stream customer
interactions 24 hours a day. It's
important to manage your time
properly, she explained, so that
you can not only tend to your
customers but also get other daily
Ingles has even set up an "Ask
Leah" page on its website so customers can ask McGrath questions
regarding health, nutrition, diets,
allergies and Ingles products.
Water spillage and dry litter?
Yes it is possible.
Even when litter under the drinker line is dry, water
spillage can still be happening because other factors
(such as ventilation, heating and litter materials) can mask
spillage to the extent that dry litter is artificially maintained.
Rodney Antolock, president of
Harris Teeter, looks at social media as a way to reach consumers
that are following trends and supply them with information.
The supermarket industry is
responsible for meeting every customer's needs within an eight- to
10-foot case in the store, he said. By
interacting with customers, the retailer can meet their demands.
"I would say one of the biggest
trends we have today is trying to
satisfy the wide breadth of customers that we have," he said.
"I think the more positive
information that the producers
December 2017 ❙ www.WATTAgNet.com
With this in mind, a focused producer will adjust water
column pressure throughout the year to match seasonal
and weather related changes. This may mean, for example,
that a producer should use significantly lower column
pressure settings during cooler weather or when ventilation
is reduced in order to maintain dry litter.
Key Directive: Drinker line column pressure must be
adjusted throughout the year to match changing
environmental conditions. Learn about best management
practices and much more at Ziggity's Poultry Watering U
Poultry Watering U news
* Management downloads
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