Poultry USA - November 2019 - 10

10 ❙ WATTPoultryUSA

Bell & Evans
grows in
organic,
specialty
poultry
The Pennsylvania integrator
is growing rapidly along with
demand for its products.
AUSTIN ALONZO

S

pecialty poultry producer Bell & Evans made
its mark on the industry by doing things differently. More than 30 years after entrepreneur
Scott Sechler purchased the business, it continues to
push the envelope while growing with rising demand.
Farmers Pride Inc., doing business as Bell &
Evans, ranks as the 21st-largest poultry company in the
U.S., according to WATT Global Media's Top Broiler
Companies survey. The family-owned, Fredericksburg,
Pennsylvania, company employs over 1,800 and
produced 3.5 million pounds of ready-to-cook (RTC)
chicken on a weekly basis in 2018.
In 2018, Bell & Evans' sales totaled $344.4 million,
an increase from $334 million the prior year. It
produced the same amount of meat both years. This
year, it expects revenue of about $400 million. Between
2015 and 2017, Bell & Evans increased its RTC chicken
production to 3.5 million pounds from 3 million pounds.
"Nobody gets more money for chicken than we do
and we have big percentages of growth," Scott Sechler
said. "We can't seem to keep up these days with those
who are willing to pay more."

Sechler, Bell & Evans' president and owner, said
the company is now growing by 10% to 15% annually. It's a great leap from the usual 2% to 4%. This
is enabling major investments in expansion. In 2019
alone, the company spent about $20 million on
improvements. In 2020, it plans to break ground on
a $200 million processing facility that could triple or
quadruple its production.

Doing it differently
Bell & Evans was founded in 1894 when Howard Bell
and Carlton Evans started shipping fresh chicken from
Camden, New Jersey, to New York City. In the mid1980s, Sechler bought and consolidated the operations
of Fredericksburg processor C.F. Manbeck Inc. and
Farmers Pride and acquired the Bell & Evans brand
from the Bell family. At the time, the company's
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Poultry USA - November 2019

Table of Contents for the Digital Edition of Poultry USA - November 2019

Poultry USA - November 2019
Contents
Further antibiotic use reduction will be hard
Bringing tech solutions to poultry industry challenges
Bell & Evans grows in organic, specialty poultry
Gen Z moms will dig deeper for information on chicken
8 digital technologies to disrupt the turkey industry
Efficiency, sustainability key for Pilgrim’s Sanford
Tyson, Sanderson earn Clean Water Award honorable mention
Marketing poultry products to younger generations
Bulb type doesn’t have much impact on broiler performance
Product Review
Market Place
Ad Index
Poultry USA - November 2019 - CT1
Poultry USA - November 2019 - CT2
Poultry USA - November 2019 - Poultry USA - November 2019
Poultry USA - November 2019 - Cover2
Poultry USA - November 2019 - Contents
Poultry USA - November 2019 - Further antibiotic use reduction will be hard
Poultry USA - November 2019 - 3
Poultry USA - November 2019 - 4
Poultry USA - November 2019 - 5
Poultry USA - November 2019 - Bringing tech solutions to poultry industry challenges
Poultry USA - November 2019 - 7
Poultry USA - November 2019 - 8
Poultry USA - November 2019 - 9
Poultry USA - November 2019 - Bell & Evans grows in organic, specialty poultry
Poultry USA - November 2019 - 11
Poultry USA - November 2019 - 12
Poultry USA - November 2019 - 13
Poultry USA - November 2019 - 14
Poultry USA - November 2019 - 15
Poultry USA - November 2019 - 16
Poultry USA - November 2019 - 17
Poultry USA - November 2019 - Gen Z moms will dig deeper for information on chicken
Poultry USA - November 2019 - 19
Poultry USA - November 2019 - 20
Poultry USA - November 2019 - 21
Poultry USA - November 2019 - 8 digital technologies to disrupt the turkey industry
Poultry USA - November 2019 - 23
Poultry USA - November 2019 - Efficiency, sustainability key for Pilgrim’s Sanford
Poultry USA - November 2019 - 25
Poultry USA - November 2019 - 26
Poultry USA - November 2019 - 27
Poultry USA - November 2019 - Tyson, Sanderson earn Clean Water Award honorable mention
Poultry USA - November 2019 - 29
Poultry USA - November 2019 - 30
Poultry USA - November 2019 - 31
Poultry USA - November 2019 - Marketing poultry products to younger generations
Poultry USA - November 2019 - 33
Poultry USA - November 2019 - 34
Poultry USA - November 2019 - 35
Poultry USA - November 2019 - 36
Poultry USA - November 2019 - 37
Poultry USA - November 2019 - Bulb type doesn’t have much impact on broiler performance
Poultry USA - November 2019 - Product Review
Poultry USA - November 2019 - Ad Index
Poultry USA - November 2019 - Cover3
Poultry USA - November 2019 - Cover4
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